Backed By Rapper Nas, Urban Culture-Focused Media Company Mass Appeal Raises $1.2M

Mass Appeal, a joint venture that's both reviving the Broolyn-based, graffiti-focused magazine of the same name and also moving into online content, is announcing that it has raised $1.2 million in funding. It's backed by a mix of traditional firms and figures from the hip hop world. The rapper, (and one-time TechCrunch contributor) Nas announced last month that he had invested a "six-figure sum" in the company, and he's also serving as Mass Appeal's associate publisher. Publisher Peter Bittenbender told me via email that the other investors include record label/"creative shop" DECON (where Bittenbender is co-founder and CEO), rapper Pusha T, and international firm White Owl Capital.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/d8oRY4KUXl0/

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